Press & media
Grocery price data for journalists
Independent Canadian grocery price data, tracked every week across major grocery banners, with a year of history behind every number.
What FlyerHawk is
FlyerHawk is a Canadian grocery price-intelligence app. It reads the weekly flyers of major grocery banners by postal code, scores each deal against twelve months of tracked price history, and alerts shoppers only when a price is genuinely low. Shoppers can compare their whole list across stores, see per-unit prices, and get seasonal buy-now-or-wait forecasts. Every account starts with a 14-day free trial; after that, FlyerHawk Pro is $6.99/month.
The data
We independently track weekly flyer prices from major Canadian grocery banners, including No Frills, Walmart, Loblaws, Metro, Sobeys, FreshCo and Food Basics, and keep the full history. That lets us answer questions the flyers cannot:
- Is this "sale" actually below the item's usual price?
- How much has a staple (eggs, butter, chicken, coffee) moved this month, and at which chain?
- Which store really wins a family basket this week, in real dollars?
The method (percentile scoring, size-aware unit prices, seasonal windows) is public on our how it works page.
What we can provide
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Monthly price report
Staple-by-staple movement across Canadian flyers, published on our blog. Embargoed cuts on request.
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Custom data cuts
A product, a chain, a region, a time window. CSV or chart, usually the same day.
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Fake-sale receipts
Advertised "sales" priced at or above their own usual price, with the history to prove it.
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Quotes and background
Plain-language context on grocery pricing patterns from the person who built the tracker.
The latest numbers are always live on our grocery price report.
Boilerplate
FlyerHawk tracks grocery flyers near you and tells you when the things you actually buy hit a genuinely low price. Price history, store comparison and buy-now-or-wait forecasts, built for Canada, in English and French.
Attribution: "FlyerHawk, a Canadian grocery price tracker", with a link. The data is yours to use either way.